Company Introduction

Fidelity Cards is a digital loyalty platform for local businesses, offering digital loyalty cards for Apple Wallet and Google Wallet with automated notifications and personalized rewards. More information: https://www.fidelitycards.eu/.

Project Overview

Partnership‑Led Growth Strategy

The product is already validated with small businesses across food, sports, and services. Growth today relies mainly on direct sales. The challenge is to build a scalable, partnership‑driven model that enables expansion without increasing the sales team proportionally.

The project aims to design a repeatable Partnership Strategy leveraging business networks and intermediaries to accelerate growth in the Italian market.

Project Focus

  • Strategic Partner Types: Identify and prioritize 2–3 high‑potential partner categories (e.g., business associations, software sales partners, marketing agencies).

  • Partnership Models & Value Proposition: Define scalable collaboration models and a clear value proposition for each partner type, covering economic, operational, and reputational benefits.

  • Partner Selection Framework: Create criteria for selecting and excluding partners, ensuring brand alignment, quality control, and strategic relevance.

  • Onboarding & Activation: Develop an efficient, scalable onboarding and activation process with defined phases, assets, timelines, and reduced friction.

  • Outreach & Early Validation: Conduct initial outreach to selected partners to gauge interest and fit.

 

Company Introduction

​The Circle of Young Humanitarians (CYH) is a Swiss-based organization dedicated to engaging youth in discussions and actions related to armed conflicts and humanitarian emergencies. Founded by three students and young professionals in Zurich, CYH seeks to bridge the gap between the humanitarian sector and the next generation by fostering an open dialogue on global humanitarian challenges. ​ 

Project Overview

Social Media and Branding Strategy

The project seeks to diversify CYH’s income by strengthening social media presence and building a scalable business model for its brand and merchandise. It will position merchandise as a strategic revenue source that supports long-term sustainability.

It will explore scalable business models—including a potential for‑profit structure—assess merchandise income potential, and clarify how branding supports CYH’s aim to reach 100,000 followers. A combined Instagram and LinkedIn strategy and potential collaborations will also be developed.

Project Focus

Validate & Develop Merchandise: Identify suppliers and partnerships that enable long-term profitability and define thresholds for a possible shift to a profit-oriented legal entity.

  1. Business Model: Rethink merchandise strategy and explore scalable models, including a dedicated for‑profit structure, ensuring alignment with CYH’s mission.

  2. Brand Positioning: Refine the brand to support mission and commercial goals, clarify its role in reaching 100,000 young people, and create clear messaging guidelines.

  3. Social Media Strategy: Build an Instagram and LinkedIn strategy focused on awareness, community growth, and merchandise promotion, with a target of 100,000 Instagram followers.

  4. Growth & Partnerships: Identify cooperating brands, influencers, and companies, and develop a roadmap for audience growth, merchandise promotion, and income diversification.

 

Company Introduction

PONS develops advanced technologies and scalable solutions for the health industry. Founded by two brothers, the company now delivers innovative services to clients worldwide. Its mission is to improve global healthcare access and reduce preventable deaths by building solutions grounded in real user needs. More information: https://www.ponstech.co/.

Project Overview

Patient Barriers to Healthcare Access

PONS offers an AI-powered ultrasound and patient‑monitoring software integrated into mobile ultrasound devices. Because many low-income and underserved communities lack access to medical imaging, portable ultrasound can enable preventive monitoring outside hospitals. Traditional ultrasound struggles with image quality and portability, but PONS’ device‑agnostic AI improves tissue contrast, reduces noise, and reveals features standard systems often miss. The project will analyze how healthcare access gaps align with PONS’ capabilities, whether the product meets real user needs, and what adaptations may improve adoption.

Project Focus

  • Identifying key barriers to frequent medical imaging.

  • Evaluating how current ultrasound solutions address these gaps.

  • Understanding why patients postpone or cancel appointments.

  • Assessing PONS’ relevance and usability for underserved groups.

  • Evaluating willingness to use and pay for affordable preventive ultrasound.

  • Analyzing reimbursement models covering remote care.

 

Company Introduction

Talents Venture is an Italian data-driven education organisation focused on improving access to education and aligning skills with labour‑market needs. It transforms educational data into actionable insights for universities, institutions, and businesses, and offers training programmes, financing tools, and research through its Observatory. Talents Venture collaborates with Italian universities to reduce barriers to education and drive systemic change. More information: https://www.talentsventure.com/.

Project Overview

Impact Framework and Reporting Architecture

The project supports Talents Venture in creating a scalable framework for assessing and communicating its social and educational impact. It will design an impact‑report structure that the organization can maintain internally, enabling clearer measurement and communication of how its activities improve people’s lives. A unified impact framework will enhance decision‑making, strengthen organizational identity, and support talent attraction and stakeholder engagement.

Project Focus

Define a clear, coherent structure for the impact report, organizing content by activities, target groups, or both.

  1. Map core activities and clarify their short‑, medium‑, and long‑term impacts.

  2. Identify and prioritize key impact dimensions and indicators, balancing quantitative and qualitative measures.

  3. Provide benchmark insights from comparable impact reports (e.g., Fondazione SVGDA, Fondazione Accenture).